Simon Sinek

Great leaders are willing to sacrifice the numbers to save the people. Poor leaders sacrifice the people to save the numbers.

— Simon Sinek

A friend is an emotional bond, just like friendship is a human experience.

— Simon Sinek

Leadership is not about the next election, it's about the next generation.

— Simon Sinek

The strong bond of friendship is not always a balanced equation; friendship is not always about giving and taking in equal shares. Instead, friendship is grounded in a feeling that you know exactly who will be there for you when you need something, no matter what or when.

— Simon Sinek

I find, when you're an optimist, life has a funny way of looking after you.

— Simon Sinek

A friend is an emotional bond, just like friendship is a human experience.

— Simon Sinek

The cost of leadership is self-interest.

— Simon Sinek

I find, when you're an optimist, life has a funny way of looking after you.

— Simon Sinek

Leadership is absolutely about inspiring action, but it is also about guarding against mis-action.

— Simon Sinek

If you have the opportunity to do amazing things in your life, I strongly encourage you to invite someone to join you.

— Simon Sinek

One of the best paradoxes of leadership is a leader's need to be both stubborn and open-minded. A leader must insist on sticking to the vision and stay on course to the destination. But he must be open-minded during the process.

— Simon Sinek

The most effective leaders are actually better at guarding against danger when they acknowledge it that it exists. Cowards, in contrast, cling to the hope that failure will never happen and may be sloppy in the face of danger - not because they don't acknowledge that it exists, but because they are just too afraid of it to look it in the eye.

— Simon Sinek

The challenge of the unknown future is so much more exciting than the stories of the accomplished past.

— Simon Sinek

The world is a bell curve. Classroom test scores, employee performance in a company or how many people really, really like you. No matter the population you're studying, they always fit neatly across the standard deviations of the famous bell curve.

— Simon Sinek

Leadership is a way of thinking, a way of acting and, most importantly, a way of communicating.

— Simon Sinek

In the military, they give medals for people who are willing to sacrifice themselves so that others may survive. In business, we give bonuses to people who sacrifice others.

— Simon Sinek

Starbucks was founded around the experience and the environment of their stores. Starbucks was about a space with comfortable chairs, lots of power outlets, tables and desks at which we could work and the option to spend as much time in their stores as we wanted without any pressure to buy. The coffee was incidental.

— Simon Sinek

Champions are not the ones who always win races - champions are the ones who get out there and try. And try harder the next time. And even harder the next time. 'Champion' is a state of mind. They are devoted. They compete to best themselves as much if not more than they compete to best others. Champions are not just athletes.

— Simon Sinek