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I would say the greatest challenge we had with the Wii U was being crystal clear in our communication of what the product was and what the product could do.
— Reggie Fils-Aime
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Reggie Fils-Aime
business executive, businessperson
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Reginald Fils-Aimé is an American businessman best known for being the president and chief operating officer of Nintendo of America, the North American branch of the Japanese video game company Nintendo, from 2006 to 2019. Prior to his promotion to president and COO, Fils-Aimé was executive vice president of sales and marketing.
All Quotes by Reggie Fils-Aime
“
I would say the greatest challenge we had with the Wii U was being crystal clear in our communication of what the product was and what the product could do.
— Reggie Fils-Aime
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I was accepted into Cornell in 1979 and went there to follow a finance and business path. I ended up pursuing marketing and sales because I was selected by Procter & Gamble as an undergraduate candidate to go into its brand management program, which is typically available only to M.B.A. candidates.
— Reggie Fils-Aime