How does one go about thinking, talking, living, theorizing, or resisting an original, prodigious, and ongoing first world cultural expansion, indeed, this imperial neocolonization of all citizen-subjects, when the nature of this very expansion functions to take in any thought about it?
Late-capitalist retranslation of difference allows hierarchical and material differences in power between people to be erased from consciousness, even when these same economic and social privileges are bolstered.
Louis Althusser puts it this way: because "class instinct is subjective and spontaneous," the class instinct of the middle classes and "thus of intellectuals" must undergo a painful and "revolutionary" transformation in order to become oppositional—that is, in order to become aligned with the methodology of the oppressed.