Antje Utgaard

I think you just have to space out selfies with not too many professional photos. Followers want to see you and get to know you. Posting consistently is important, and with captions I try to talk about what I’m doing. I use quotes, but only if they aren’t cliché. I do less group pictures, because followers want to see what you’re doing and not what other people are doing. So not too many group photos. You have to cater to your audience, remember why they followed you.

— Antje Utgaard

I like it to be clean, and that goes with mine as well—I want it to be a clean picture. I don’t want it to be something that doesn’t make sense on their page. It should be crisp and clear and to the point. I follow people because I like to see THEM—not their dog, not food, not their friends—I want to see them. That’s why people follow me.

— Antje Utgaard